Two months after Bookshop.org launched, the pandemic hit, and bookstores couldn't serve their customers at all, so it was a massive tailwind for the company. But this was just the start of a long journey for the platform, which eventually had to find its footing again once the pandemic subsided.

Tariffs

Ports brace for record-high imports in July

July 13, 2026

Imports are expected to hit an all-time high this month as retailers and brands pull ahead their shipments to avoid new potential tariffs.

Nike says it expects $986 million in IEEPA tariff refunds

June 30, 2026

Nike says it's in a better financial position as it awaits nearly $1 billion in refunds related to IEEPA tariffs.

Other news to know

  • Inside Walmart’s evolution
  • Walmart+, the retailer’s paid membership program, has launched in Canada, marking the first time it has been available outside of the U.S.
  • Walmart announced it would begin delivering Subway items as part of Express Delivery, either on its own or alongside other products such as groceries. 
  • Walmart executives are now training associates to use AI widely throughout the organization.
  • Walmart has announced Upstream Facility Services, a new business through which it will sell its in-house maintenance services to other U.S. companies.
Top Stories Jul 22

More brands are leaning on founders to drive social content

July 22, 2026

Posting founder content is a key growth strategy for founder-led brands, but one that comes with a learning curve.

Brands Briefing: Why employee-generated content is a priority for brands like Starbucks and Mephisto

July 21, 2026

Move over, traditional influencers — employee-generated content is on the rise. Here's why brands like Starbucks are encouraging staffers to shoot videos and record TikToks.

Albertsons’ new ‘micro sitcom’ is a big deal for retail media

July 21, 2026

Retail media content is becoming more complex, with major brands like Procter & Gamble making big investments in videos made specifically to reach shoppers on screens in grocery stores or while shopping on an app.

Welch’s Fruit Snacks targets Gen Z with growing functional snacks offerings

July 21, 2026

Welch’s Fruit Snacks is expanding its functional snacks with the launch of probiotic Yogofruits, the latest better-for-you line in an effort to court Gen Z.

Why brands like Untuckit are experimenting with robot-made T-shirts

July 20, 2026

Some companies like Untuckit are experimenting with robotics to boost their "Made in USA" production.

Guitar Center plots its turnaround, with a focus on serving ‘serious musicians’ 

July 20, 2026

Nearly six years after it declared bankruptcy, Guitar Center says its turnaround efforts are striking a chord. After redoing its merchandise, holding more events and refocusing on "serious musicians", Guitar Center is seeing sales climb, CEO Gabe Dalporto told Modern Retail.

The World Cup provided a much-needed boost to the retail industry this summer  

July 20, 2026

Despite some initial fears that fans wouldn't show up over hefty ticket prices, World Cup tourism helped lift sales in host cities. The tournament helped boost business for restaurants, retailers and even cannabis dispensaries.

Tariffs

Nike says it expects $986 million in IEEPA tariff refunds

June 30, 2026

Nike says it’s in a better financial position as it awaits nearly $1 billion in refunds related to IEEPA tariffs.

Marketplace Briefing: Online merchants welcome Trump customs crackdown amid wave of tariff evasion pitches

June 11, 2026

Online merchants are encouraged by a new Trump administration effort to crack down on customs fraud after a surge in tariff evasion schemes rattled sellers over the past year.

Why tariff refunds won’t necessarily go back to consumers

April 29, 2026

Thousands of U.S. retail companies are eagerly awaiting tariff refunds from the Trump administration. But not all of them will share that money with their customers — even if shoppers think otherwise.

Podcasts

Technology

Meta’s AI glasses are already among the fastest sellers at America’s Best, Eyeglass World

July 09, 2026

AI-powered glasses are beginning to make an impact on one of the largest vision retailers in the country.

Brands Briefing: Measurement is the next frontier in GEO for brands

June 30, 2026

Measuring how often your company gets recommended by AI engines — and, subsequently, how often those recommendations lead to website visits and sales — is starting to become a bigger topic of discussion for brand executives.

Playbook: Inside the next phase of retail media

May 13, 2026

Retail media has shifted from a niche tactic to a foundational advertising strategy. As the market landscape evolves, outcomes-focused channels are in the spotlight as more brands prioritize conversions. As retail media becomes a core part of the advertising mix, the next question is where it can drive the greatest impact. Because most sales still […]

Marketing

‘The store is a lemonade stand’: Brands are lending their retail spaces to other brands for events

July 17, 2026

Brands like P.F. Candle Co. and Sorbara’s are lending their physical spaces to other brands for guest pop-ups. The strategy helps lift foot traffic and offset real estate costs.

Sam’s Club takes Manhattan for wellness event with creators

July 17, 2026

On Thursday, Sam’s Club hosted its first-ever Sam’s Wellness Club, an exclusive event bringing together creators, media and merchants at a loft event space overlooking Midtown Manhattan. Here’s why the club retailer is so keen on promoting its health and wellness offerings right now.

Modern Retail+ Research: Marketers hesitate to adopt AI for influencer and CTV marketing

July 13, 2026

Advertisers are embracing AI for social media and retail media marketing. However, they are slower to adopt AI for influencer and CTV marketing. This is according to a Modern Retail+ Research survey of more than 100 marketing professionals in first-quarter 2026.

Operations

Marketplace Briefing: What’s driving a surge in Amazon sales for 3 startups 

July 16, 2026

Amid a challenging macroeconomic year, Amazon has proven to be a powerful sales engine for many digitally native startups. Modern Retail spoke with three startups — Suri, P.F. Candle Co, and Pretty Tasty Tea – about what they believe is driving their surge in Amazon sales this year.