Five years after launching in Los Angeles in 2021, Goop Kitchen is coming to New York City with three locations this year. The company is hoping to bring its food-as-medicine concept to the masses.

Tariffs

Why Dame is refunding $10,000 in tariff surcharges to customers

March 03, 2026

Dame is refunding customers who paid its “Trump Tariff Surcharge” last year, becoming one of the first brands to proactively return money tied to President Donald Trump’s now-invalidated tariffs.

Marketplace Briefing: Online merchants aren’t lowering prices despite Supreme Court ruling

February 26, 2026

Many Amazon sellers and online brands say they won’t cut prices despite the Supreme Court ruling that struck down Trump’s tariffs.

Other news to know

  • Amazon sellers’ new struggles
  • Amazon hit pause on a controversial change to its advertising payment system after backlash from sellers who said the update would strain their finances.
  • Amazon merchants are bracing for more cash flow troubles and margin pressure this year, thanks to a bevy of new fees and policy changes. 
  • One major part of Amazon’s business was largely absent from CEO Andy Jassy’s annual shareholder letter this year: the millions of sellers who power the company’s marketplace.
Top Stories Apr 17

Dad hat brand ’47 goes global with a new marketing campaign, ‘Worn Worldwide’

April 17, 2026

For its latest campaign, Boston-based baseball cap brand '47 taped five different "vignettes" to show how people from artists to fishermen are wearing their hats abroad.

Marketplace Briefing: How DoorDash is winning over apparel brands

April 16, 2026

DoorDash is expanding beyond food delivery into retail and apparel partnerships. Mike Goldblatt, DoorDash's VP of enterprise sales and business development for grocery and retail, says the expansion is a natural extension of the company's original vision.

How Portland Leather Goods did $1M in sales in 20 days on TikTok Shop thanks to an affiliate blitz

April 16, 2026

Portland Leather Goods saw its first six-figure day on TikTok Shop after a week of affiliate contests to drive videos.

A closer look at OpenAI’s ads manager – and how much work it still needs

April 16, 2026

OpenAI's ads manager -- which is still in testing -- bears a passing resemblance to Google’s own, according to a video of the dashboard that Digiday reviewed. Whether the functionality follows is another matter. 

Tariffs

Why Dame is refunding $10,000 in tariff surcharges to customers

March 03, 2026

Dame is refunding customers who paid its “Trump Tariff Surcharge” last year, becoming one of the first brands to proactively return money tied to President Donald Trump’s now-invalidated tariffs.

Marketplace Briefing: Online merchants aren’t lowering prices despite Supreme Court ruling

February 26, 2026

Many Amazon sellers and online brands say they won’t cut prices despite the Supreme Court ruling that struck down Trump’s tariffs.

Red and black sneaker on a black hightop on an orange background

Footwear brands navigate uncertainty after latest tariffs flip-flop

February 25, 2026

Shoe brands, which are out billions of dollars from U.S.-imposed duties, are trying to find their footing after recent tariffs whiplash.

Shoptalk

Coach won over Gen Z in North America. Now it’s stepping up its focus abroad

March 31, 2026

After seeing success with its Gen Z strategy in North America, Coach is now scaling that approach internationally.

E.l.f. Beauty’s chief digital officer shares her strategy for the AI era

March 30, 2026

In an interview with Modern Retail, E.l.f. Beauty’s chief digital officer, Ekta Chopra, shared the four pillars that guide the beauty brand’s approach to AI implementation.

Lowe’s wants to roll out personalized website to all customers by end of 2026

March 27, 2026

The humble e-commerce site is getting a major upgrade at Lowe’s. The company is expanding a feature that uses customer data to personalize its website and, essentially, hopes that all customers will have a personalized website by the end of 2026.

Podcasts

Technology

Puma’s AI head says the brand is still giving ‘the keys to the consumer’ as it invests in tech like a digital concierge

April 15, 2026

Puma is diving headfirst into artificial intelligence, a few years after it launched a Roblox experience and tested out NFTs. Here’s how it’s using AI to power everything from a store concierge to football jerseys.

What Amazon CEO Andy Jassy’s annual letter to shareholders didn’t say

April 09, 2026

One major part of Amazon’s business was largely absent from its annual letter to shareholders: the millions of sellers who power its marketplace.

From Prime Day and Black Friday to surprise spikes: Why retailers are rethinking peak sales readiness

February 19, 2026

“Peak sales event” is still a common phrase in retail, and the big calendar moments like holidays and Amazon’s Prime Day absolutely matter. But treating peaks as isolated, predictable windows is outdated. Today, demand can surge at any time. A viral TikTok, a surprise influencer drop or a flash sale on a random Tuesday in […]

Marketing

Brands Briefing: 40-year-old Travelpro invests in video, creators to compete with Béis, Away and other digitally-native players

April 14, 2026

Travelpro, a brand long known for its durable luggage and loyal base of airline employees, is using a new marketing playbook as it tries to win over younger consumers.

Lowe’s leans on its 35 million loyalty members as it expands into kids’ programs and subscriptions

April 14, 2026

Lowe’s is expanding its loyalty ecosystem to drive repeat visits and deeper customer relationships, adding kids’ programs, subscriptions and viral products as consumers put off homebuying and other big-ticket purchases.

Why brands can’t stop acting like reply guys and jumping into viral comment threads on social media

April 14, 2026

Brands are jumping into viral comment threads on TikTok, Instagram and X to generate real-time engagement. Not only is this an effective tactic to gain more likes and followers, but it can also help strike creator partnerships on the fly.

Operations

A worker with white gloves on lifts a table

Why home retailers are plagued with financial challenges

April 15, 2026

The housing market, alongside the pressure of inflation, fluctuating tariff policies and other financial situations such as being crushed with hundreds of millions in debt, has resulted in bankruptcy, closures or acquisitions for many prominent home chains. Most recently, Bed Bath & Beyond Inc. announced it was acquiring The Container Store.

The header image shows a puzzle with each piece spelling out Amazon.

Amazon hits pause on controversial change to its advertising payment system that had caused a seller revolt

April 14, 2026

Amazon is hitting pause on a controversial change to its advertising payment system after backlash from sellers who said the update would disrupt cash flow and billing flexibility.

The next retail advantage is hiding in merchants’ payments systems

January 16, 2026

Cori Voorhees, partner marketing manager, Adobe The start of a new year often brings a shift in focus for merchants. As the urgency of peak shopping season fades, teams turn their attention to how their systems and technology performed. It’s a moment to look beyond seasonal results and examine the infrastructure that supported them. Payments […]